Case Study: American Saddlebred Horse Association improves real-time member communication with BuildFire

American Saddlebred Horse Association - Customer Case Study

American Saddlebred Horse Association (ASHA), a 150+ year-old organization representing about 6,000 members, needed a better way to communicate with members and deliver real-time information for the World’s Championship Horse Show. Their biggest challenge was replacing delayed printed publications with a faster, mobile-friendly way to share schedules, class names, live results, and exhibitor information. ASHA partnered with BuildFire to create a mobile app.

BuildFire delivered a customized iOS, Android, and PWA app that put live event updates directly in members’ hands. The app was praised for its instant results and usefulness across the horse community, while also saving ASHA roughly $25,000 per year in printing costs, not including labor. BuildFire’s solution helped ASHA improve communication, reduce operational costs, and set a new standard for equine organizations.

American Saddlebred Horse Association

David Mount

Executive Director/Chief Executive Officer