Case Study: Verity Homes achieves 20% growth — adds 25 starts without extra staff with BuilderMT workflow software

Verity Homes Uses Workflow Software to Scale Up 25 Starts in 2012 to 154 Units, Without Having to Add Extra Staff

Verity Homes is a semi‑custom homebuilder working across 17 neighborhoods with 38 base plans (resulting in millions of option combinations). Operating lean with 22 employees and 105–140 day build cycles, the company needed to scale starts quickly—from 127 to 154 in 2012—while solving complexity in estimating, scheduling and field coordination without adding staff.

Verity implemented BuilderMT’s Workflow Management Suite (scheduling, warranty, variance POs, Trade Portal), Sales Simplicity for CRM, BIM integration with BuilderMT cost management, CGVisions for CAD and BIM Pipeline for data flow. The integrated system produced faster, more accurate “should cost” estimates, fewer field issues and predictable processes, enabling a 20% increase in starts without new hires and lifting margins to about 6%, yielding roughly $330,000 in additional net profit from the 25 extra starts.

Verity Homes

Art Goldammer

Verity Homes