Case Study: uSwitch streamlines content workflows with Builder.io

uSwitch consolidates 6 CMSs in 3.5 months with Builder.io

uSwitch, a prominent UK price comparison website, faced significant bottlenecks in its content creation process due to a heavy reliance on its engineering team. This reliance slowed down page creation, iteration, and experimentation, hindering the SEO and content teams' ability to optimize for traffic and conversion. The company turned to Builder.io to find a solution that would reduce this engineering overhead and streamline workflows.

By implementing Builder.io's visual development platform, uSwitch consolidated six different CMS tools into one. This empowered designers and content teams to build and update pages independently without developer assistance. The results were significant, including drastically faster page creation times and a massive reduction in engineering time dedicated to CMS tasks. The migration of 2,919 pages was largely automated, with 93% of the process completed using Builder.io's APIs.

uSwitch