Case Study: All American Fence achieves a 68% higher close rate with Builder Prime

A Builder Prime Case Study

Preview of the All American Fence Case Study

How Builder Prime Helped Johnny Gazoo Streamline Operations Across Three Companies

All American Fence, a fencing company, along with its sister company and a roofing firm managed by Johnny Gazoo, faced disorganized operations due to using too many disparate tools. This chaotic system led to lost leads, a frustrating sales process, and an inability to track the customer journey effectively. The owner sought a single, streamlined solution from vendor Builder Prime to consolidate their management platform.

Builder Prime implemented its all-in-one business management platform, which integrated various functions like lead management, estimates, and payments into a single cohesive system. The solution provided by Builder Prime resulted in a 68% increase in close rates and a 147% increase in annual revenue, nearly doubling it from $1.5 million to a projected $3.7 million for the fencing businesses.


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All American Fence

Johnny Gazoo

Chief Technology Officer


Builder Prime

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