Case Study: Car Next Door achieves scalable trust and ongoing engagement with Buffer

How Car Next Door Use Buffer to Build Trust on Social Media

Car Next Door is an Australian peer-to-peer car-sharing platform on a mission to “free people and the planet from the ‘one person, one car’ mentality.” A small team needed to scale the personal trust and community engagement that powered early growth—face-to-face events and local relationships—into a consistent, credible online presence as the business grew to 80,000 borrowers, 1,500 cars and over 160,000 trips.

They adopted Buffer to centralize scheduling, reuse top-performing content, and let the whole team manage social channels efficiently. Buffer’s queue, analytics and Chrome extension made it easy to maintain regular, trusted social proof and timely campaigns with minimal time cost, helping Car Next Door keep a steady presence, boost legitimacy and drive ongoing bookings.

Car Next Door

Kate Trumbull

Communications Director