Case Study: Slumber increases loyalty members by 69% with Bubblehouse

The secret behind Slumber’s 69% increase in loyalty members within four months of implementation

Slumber, a health and wellness brand, faced significant challenges with its previous loyalty program, which was rigid and disconnected from its subscription-based model. The cumbersome process for customers to redeem points, especially on subscription orders, led to low program engagement and missed opportunities for growth. To address this, they partnered with the vendor Bubblehouse to overhaul their system.

Bubblehouse implemented a flexible, integrated loyalty system that eliminated friction by allowing points to be redeemed directly at checkout and within the subscription management portal. This solution included real-time point tracking, tiered rewards, and personalized messaging. The results for Slumber were substantial, including a 69% increase in loyalty members, a 200% rise in revenue per member, and a 54x return on investment within just four months of implementation.

Slumber

Alec Termaine

Chief Revenue Officer