Case Study: Overboard boosts organic traffic and sales with Bubblegum Search

Overboard boosts organic visibility 68% with Bubblegum Search

Overboard, a global leader in waterproof bags and cases based in Surrey, faced a significant loss of organic traffic and sales due to technical errors and SEO issues. Marketing Director Joel Meadows partnered with the SEO agency Bubblegum Search to recover this lost visibility and increase brand awareness and revenue.

Bubblegum implemented a comprehensive SEO and content marketing campaign that fixed technical problems, improved content relevancy, and resolved a problematic backlink profile. Within just four months, this strategy resulted in a 68% increase in SEO visibility, an 80% increase in the number of ranking keywords, and a 22% boost in monthly sales for Overboard.

Overboard