Case Study: ivari improves Marketing Cloud usability and team enablement with Bubblebox

ivari boosts Marketing Cloud usage over 18 months with Bubblebox

ivari, a Canadian life insurance company, faced challenges with its Salesforce Marketing Cloud implementation. Their previous implementation partner had not empowered their internal team, leaving them unable to use the system effectively on their own. They turned to vendor Bubblebox for assistance.

Bubblebox implemented a solution focused on training and enabling ivari's team. This shifted the relationship from doing the work for the customer to teaching them how to use Marketing Cloud themselves. As a result, ivari's team saw a drastic increase in their understanding of the platform and their ability to innovate with it. The ease of using the system and the overall benefit derived from Marketing Cloud significantly increased. Bubblebox was praised as an amazing team that understood the business.

Ivari