Case Study: CLEBER saves $100K and launches a custom PIM and marketplace with Bubble

How CLEBER Saved $100K Building Their Own PIM on Bubble

CLEBER, one of Mexico’s largest automotive dealer groups, needed to turn its corporate website into a customer-facing vehicle marketplace while managing complex, constantly changing pricing and specification data across hundreds of models and thousands of versions. Traditional development and off-the-shelf PIM options were too slow or inflexible, so they turned to Bubble Group and Bubble’s rapid development platform.

Using Bubble, CLEBER built a custom product information management system and a full content management system in just three months. The launch saved an estimated $100,000 versus external development quotes, and the Bubble-powered platform now supports both the public marketplace and internal tools across CLEBER’s 80+ dealership network.

CLEBER

David Cavazos

Head of Technology