Case Study: Poppin Candy achieves 274% growth in product search visibility with Bubble Design & Marketing

Poppin Candy grows organic keyword coverage 274% with Bubble Design & Marketing

Poppin Candy, a popular online candy brand known for its viral TikTok presence, partnered with Bubble Design & Marketing to address its underdeveloped organic search visibility. Despite a large social media following, the brand's website suffered from narrow keyword coverage and low rankings, limiting its ability to acquire customers through search.

Bubble Design & Marketing implemented a scalable SEO strategy focused on strengthening on-page performance and site structure. The results were significant, including a 274% growth in product search visibility for the Pick 'N’ Mix range, a 115% rise in its estimated organic traffic, and an overall increase of approximately 15,000 additional organic sessions. Bubble's work successfully opened up a new, sustainable channel for customer acquisition.

Poppin Candy