Case Study: National Retailer achieves enhanced mobile, promotions and omni‑channel shopper experience with BTM Global

National Retailer to Deliver Enhanced Shopper Experience

National Retailer turned to BTM Global to strengthen its mobile and promotion capabilities and improve the overall shopper experience. BTM Global was chosen as the implementation and integration partner to deploy and support Oracle Retail Xstore Point-of-Service (POS), providing transition, lifecycle support, payment integration, and upgrade services.

BTM Global implemented Oracle Retail Xstore POS and associated integrations, enabling the retailer to create advanced loyalty services, identify customer segments, improve promotions, and deliver a converged commerce experience with strong mobile capabilities. The solution also lets store associates consult with shoppers throughout the store, move seamlessly between checkout devices, and simplify transaction, promotion and loyalty management—strengthening National Retailer’s omni-channel customer experience and competitive position.