Case Study: Everybody Pilates builds long-term member loyalty with bsport

Everybody Pilates retains members and instructors for 17 years with bsport

Everybody Pilates, a classical Pilates studio group in the UK and Netherlands, needed a system to support its growth beyond a simple booking platform. While preparing to open a new studio, co-founder Amy Kellow sought a solution from bsport that would provide robust marketing and customer communication tools alongside core operational functions like payments and memberships.

By implementing bsport, Everybody Pilates automated its marketing and customer communications, saving significant administrative time. The platform's features, including Audience and recurring bookings, helped the business efficiently manage its four studios and growing teacher-training arm. The bsport system supported the studio's foundation, contributing to remarkably long-term relationships, with some members and instructors staying for up to 17 years.

Everybody Pilates