Case Study: Puma accelerates product development with Browzwear 3D design software

Puma speeds up time to market with Browzwear

Puma, a major global sportswear manufacturer, faced challenges with its lengthy and complex approval process between its geographically dispersed design and manufacturing teams. This caused significant delays in its product development cycle. To address this, Puma partnered with Browzwear to implement its VStitcher 3D design solution to streamline workflows and improve coordination.

Browzwear's solution enabled Puma's teams to create true-to-life digital prototypes, replacing a significant portion of physical samples. This digital workflow allowed for instant feedback and collaboration between departments in Hong Kong and Germany, drastically reducing the number of iterations needed. The result was a much faster decision-making pace and a significantly accelerated time to market for Puma.

Puma