Case Study: bonprix achieves 30% time savings and 100% digital fit with Browzwear

Bonprix achieves 30% time savings with Browzwear

bonprix, a global fashion retailer part of the Otto Group, sought to increase flexibility and efficiency in its product development by reducing physical samples and creating a seamless end-to-end digital workflow. To achieve this, the company partnered with Browzwear and implemented its 3D technology.

By adopting Browzwear's solutions, bonprix mastered digital twin creation and implemented virtual fitting processes. This resulted in development time being shortened by over 30%, sample iterations being reduced by 50-100%, and fit iterations being conducted 100% digitally. Browzwear's technology enabled bonprix to eliminate time and cost barriers, ushering in a new era of streamlined and cost-effective processes.

Bonprix