Case Study: Amplitude drives $10M+ in pipeline with AI-powered demos on Browserbase

Amplitude drives $10M+ in pipeline with Browserbase-powered AI demos

Amplitude, an AI analytics platform, faced a challenge where its sales team could not create effective demos for strategic enterprise accounts. Their process of using generic, spreadsheet-generated data only showed analytics and failed to resonate with specific customer use cases, hindering their ability to close larger deals.

By implementing Browserbase and its Stagehand SDK, Amplitude built a solution that uses AI-powered browser automation to create custom demo websites and simulate realistic user journeys. This allowed them to generate full-platform demos tailored to each prospect. As a result, Amplitude influenced over $10M in pipeline, built 40+ custom demo environments, and generated over 5,600 user journeys, fundamentally changing their sales demo process.

Amplitude