Case Study: Sheard Packaging refreshes its brand and website with Browndog Agency

Sheard Packaging modernizes its brand and launches a 40-foot Mobile Innovation Centre with Browndog Agency

Sheard Packaging, a major UK-based independent packaging manufacturer, faced the challenge of needing a complete brand refresh to better align with its mission and modernize its outdated look and feel. They engaged the Browndog Agency for a comprehensive rebranding project to address this challenge.

Browndog Agency developed a new, modern brand identity, taking elements from the client's original logo to create a memorable new style. This new branding was rolled out across the entire business, including a new website, stationery, livery, and extensive wayfinding and signage. The solution was fully embraced by the Sheard Packaging team, with the new identity now proudly displayed on everything from corporate wear to a 40-foot Mobile Innovation Centre, successfully representing the business's history and its next phase of growth.

Sheard Packaging