Brolly
6 Case Studies
A Brolly Case Study
Taranaki Regional Council needed a better way to manage and retain social media records while staying compliant with New Zealand’s Public Records Act 2005. Its communications team was spending time on manual copy-and-paste processes to capture conversations across Facebook and other social channels, including private messages, which created ongoing records management challenges. Brolly, a social media archiving service for government and businesses, was brought in to address these issues.
Brolly implemented a compliant archiving solution that integrates with the council’s social media channels and provides export functionality so the data can be stored in the council’s own systems. This gave Taranaki Regional Council confidence that it could meet records obligations, reduced risk, and made day-to-day social media records management easier for both the communications and records teams. The council reported saving hours of work each week and, with Brolly, can now say with certainty that it is compliant.