Case Study: The Works achieves 104% revenue growth with Broadplace Advertising

The Works increases revenue 104% with Broadplace Advertising

Broadplace Advertising partnered with The Works, a retailer with over 500 UK stores, to manage its paid search and SEO. The client's challenge was to achieve a 30% year-on-year revenue growth while maintaining its return on investment.

Using a multi-channel PPC approach across Google, Microsoft, and Facebook, Broadplace implemented categorisation, prioritisation, and automation to manage the large inventory. The results far exceeded expectations, with Broadplace delivering a 104% increase in revenue, a 66% improvement in ROI, and an 88% rise in store visits.

The Works