Case Study: Brothers Pool Service & Repair achieves #1 Scottsdale ranking and a surge in new customers with Broadly

Brothers Pool Service & Repair - Customer Case Study

Brothers Pool Service & Repair, a family‑run pool company in Scottsdale, Arizona, struggled to turn customer interactions into Yelp reviews despite building a website and running MailChimp campaigns. They partnered with Broadly to help automate and manage review outreach, asking customers for Yelp feedback through targeted email campaigns.

Broadly set up and executed review-request campaigns and automated emails, which significantly increased the company’s Yelp presence and lead flow. As a result, Brothers Pool Service & Repair reports that about 90% of new customers say they called because they saw the Yelp reviews, and the business now ranks #1 for “Pool Service in Scottsdale,” driving notable growth and stronger customer trust.

Brothers Pool Service & Repair

Greg Villafana

Owner