Case Study: Bluegrass Pet Resort achieves rapid Google & Yelp recovery and more customer reviews with Broadly

A Broadly Case Study

Preview of the Bluegrass Pet Resort Case Study

Bluegrass Pet Resort - Customer Case Study

Bluegrass Pet Resort, owned by Candy McKing, is a Louisville kennel and grooming facility that caters to large dogs and is working to grow its seasonal daycare business. After buying the business, McKing struggled to separate Google and Yelp listings from the prior owners (a process that took about a year and a half), and found customers reluctant to leave reviews despite trying coupons, Facebook promotions and contests. She partnered with Broadly for local reputation management and review-acquisition support.

Broadly quickly resolved the account transfer and reputation issues, essentially getting Google and Yelp control restored "overnight" and helping streamline review collection, giving Bluegrass Pet Resort the online presence it needed to rebuild the business. The Broadly service also proved more affordable than alternatives (just under $200/month versus typical $300–$400 competitors), delivering faster results and measurable time and cost savings for Bluegrass Pet Resort.


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Bluegrass Pet Resort

Candy McKing

Owner


Broadly

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