Case Study: Quality Carpet Outlet increases leads by 50% with Broadlume

Quality Carpet Outlet went all-in on Facebook Advertising and increased leads by 50%

Quality Carpet Outlet, a family-owned flooring store, faced the challenge of establishing a strong online presence to compete with large box stores and online retailers after its founder's daughter, Nichole Beyer, took over. The business needed to translate its local reputation and unique story into effective digital marketing to attract new customers. They turned to the vendor, Broadlume, for a comprehensive digital solution including a website and product catalog.

Broadlume implemented a full digital advertising strategy for the customer, which was supported by high-quality content like a video featuring Nichole telling her family's story. This approach focused on creating a genuine connection with potential customers rather than just increasing ad spend. As a result of working with Broadlume, Quality Carpet Outlet achieved a 50% increase in leads.

Quality Carpet Outlet

Nichole Beyer

Owner