Case Study: Leading Agriculture Supply achieves a streamlined multi-country B2B produce marketplace with Broadleaf Commerce

Leading Agriculture Supply - Customer Case Study

The B2B produce marketplace, a Latin American B2B platform connecting local farmers with restaurants and retailers, faced the challenge of building a grocery‑specific catalog and an online marketplace that could support multiple sites, catalogs, languages, currencies and country‑specific payment methods. The marketplace selected Broadleaf Commerce and its Multi‑Site Commerce capabilities to address these multi‑geography, multi‑catalog requirements.

Broadleaf Commerce implemented a single code‑base Multi‑Site solution with multi‑catalog, multi‑currency, multi‑language, internationalization and Order Management features (leveraging Java/Spring/Solr), delivering a highly customized platform that streamlined operations and sped time‑to‑value. As a result, the B2B produce marketplace has onboarded multiple Latin American countries, seen steady growth in online revenue, and reduced logistics and intermediation inefficiencies.