Case Study: Bunn-O-Matic achieves scalable multi-site eCommerce and rapid growth with Broadleaf Commerce

Bunn-O-Matic - Customer Case Study

Bunn-O-Matic®, a global maker of dispensed beverage equipment, faced scaling limits with a legacy eCommerce platform across multiple sites and complex catalogs and had to re-platform within a five-month go-live window. Bunn-O-Matic® selected Broadleaf Commerce and its Multi-Site eCommerce solution to provide a future-ready framework able to handle multi-site catalogs, varied integrations, and complex business rules.

Broadleaf Commerce implemented its Multi-Site solution on a single codebase within the five-month deadline, reusing former integrations and enabling site-level overrides, shared catalogs, and centralized admin. The Broadleaf deployment consolidated cumbersome processes across commercial, home, and gourmet product lines, simplified management, and delivered measurable outcomes — centralized control, reduced administrative complexity, and higher revenue across both B2B and B2C channels.

Bunn-O-Matic

Keith Schoonover

Senior Vice President of Information Technology