BRND WGN
38 Case Studies
A BRND WGN Case Study
Farm Meat Market, a legacy farm and premium meat supplier in Malta, faced the challenge of modernizing its brand to unify its B2B and B2C operations amidst shifting consumer habits. They engaged BRND WGN for a strategic brand refresh to strengthen clarity and communicate their premium heritage while evolving for today's market.
BRND WGN consolidated the client's separate B2B and B2C identities under the single Farm Meat Market brand, supported by a new "Quality Merchants" subline. The visual solution used archival photography with contemporary treatments and a carefully developed color palette to honor the brand's history while feeling modern. The result was a unified, confident identity that clearly positions the business for both consumer and food service partners.