Case Study: Graphic Packaging Holding Company achieves better forecast accuracy and inventory stability with Bristlecone

Graphic Packaging Holding Company - Customer Case Study

Graphic Packaging Holding Company needed to reduce its reliance on spreadsheets across its Beverages and Consumer Products businesses, while lowering inventory levels and improving forecast accuracy. The company turned to Bristlecone for application support for SAP APO Demand Planning (DP) to strengthen demand and supply planning, improve VMI integration, and enable real-time planning insights.

Bristlecone enhanced and supported SAP APO DP by moving Excel-based processes into the system, adding sales history upload, auto realignment, CVC creation, and BI/BeX-based reporting. As a result, Graphic Packaging Holding Company improved forecasting, gained data visibility at all hierarchical levels, enabled better over/under forecast analysis, and reduced inventory instability through more accurate demand planning.

Graphic Packaging Holding Company