Case Study: Happy Socks achieves a composable commerce migration in under 16 weeks with Brink Commerce

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Preview of the Happy Socks Case Study

Happy Socks migrates in 16 weeks with Brink Commerce

Happy Socks, a global sock brand, faced a challenge with its previous monolithic Magento platform, which could not keep up with its rapid growth and was inflexible. Seeking a more controlled and focused system, the company wanted to migrate to a composable commerce model to reduce dependencies and improve time-to-market. They partnered with vendor Brink Commerce to use its Brink Commerce API as the backbone for this migration.

The solution implemented by Brink Commerce was a fully detached, API-only back-end, which allowed for a headless, composable architecture. The migration was completed in under 16 weeks with zero downtime. The results for Happy Socks included increased site speed, higher conversion rates, and a greater output of new functionality. Brink Commerce's solution also provided scalable capacity, a reduced carbon footprint, and lower costs.


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