Brilliant
20 Case Studies
A Brilliant Case Study
Collective Health needed a memorable, health-conscious conference gift that felt on-brand and would actually get used. They engaged Brilliant to design and produce a custom conference swag solution—a branded dopp kit tailored to travelers and event attendees.
Brilliant created the dopp kit giveaway complete with custom amenities (lotion, toothpaste, toothbrush, chapstick and hand sanitizer), delivering an item attendees used immediately at the event and a reusable outer bag that serves as a dopp kit, pencil pouch or accessories bag thereafter. The result was immediate utility for conference-goers and extended brand exposure as the Brilliant-designed bag continued to be reused.