Case Study: Chamberlain Coffee boosts retail sales with Brij

Chamberlain Coffee drives 750+ in-store purchases with Brij

Chamberlain Coffee, a specialty coffee brand founded by Emma Chamberlain, faced the challenge of boosting its retail presence and driving in-store sales. The company needed a compliant way to incentivize purchases and collect valuable first-party data from retail customers. They partnered with the vendor Brij and leveraged its AI receipt scanning service to overcome these obstacles.

Brij implemented a nationwide sweepstakes campaign where customers uploaded receipts via a QR code. Brij's AI-powered solution validated purchases by scanning the receipts and identifying Chamberlain Coffee products in seconds. This approach drove over 750 in-store purchases, captured nearly 9,000 customer email addresses, and achieved a 24% registration conversion rate, successfully turning retail shoppers into a known audience for Chamberlain Coffee.

Chamberlain Coffee