Case Study: United Automation improves e-commerce conversions with Brightvue website design

United Automation boosts online sales with Brightvue after 60 years in manufacturing

United Automation, a global manufacturer of electrical components, faced challenges with their e-commerce website, which was not converting visitors into sales and failed to reflect their international stature. They engaged Brightvue, who provided e-commerce website design services, to improve the customer journey and increase online conversions.

Brightvue redesigned the website to create clearly defined sections and a smooth checkout process, adding features like a prominent product search box to improve usability. The solution, which was functional and responsive across devices, successfully addressed the client's needs. Brightvue received positive feedback from both the client and their customers, confirming the site was now easy to use and effective at driving conversions.

United Automation