Case Study: 6kites achieves a stronger brand and website for growth with Brighttail

6kites refreshes its brand and website for 2018 growth with Brighttail

6kites, a fast-growing technology company and Atlassian solution partner, faced a challenge as its brand had not evolved to reflect its expanded expertise in digital transformation and professional services. The company needed to refresh its brand strategy and website to reposition itself as a broad-capability services firm and a thought leader. To address this, 6kites engaged vendor Brighttail for brand identity design, brand strategy, and web development services.

Brighttail conducted a brand audit and repositioned 6kites as a thought leader with a clear vision for helping clients realize the promise of digital transformation. The vendor developed a new brand strategy, a refreshingly human brand voice, and a premium visual identity system featuring three-dimensional cubic structures. Brighttail also delivered a new website that provides a foundation for the company's future growth, successfully repositioning 6kites for its expanded ambitions.

6kites