Case Study: Estée Lauder Companies achieves streamlined, dynamic cafeteria menu management with BrightSign

Estée Lauder Companies - Customer Case Study

Estée Lauder Companies engaged the CSI Group to replace the cafeteria signage at its Long Island Campus in Melville, NY with a modern digital menu board system. BrightSign hardware—HD1022 media players—powers a seven‑screen landscape menu network, with a 55‑inch commercial LG display designated as an event board, addressing the need for flexible, professional in‑facility communications.

CSI Group implemented BrightSign Network as a customized CMS, adding Live Media Feed fields, meal‑specific templates and a BrightAuthor plug‑in to automate shift‑based layout changes. The solution uses a single presentation with different Live Media Feeds and gives the chef a desk‑side HD1022 and keyboard to schedule and preview future menus via the BrightSign web interface. Estée Lauder Companies reports a successful initial rollout, noting easier updates, reliable scheduling and previewing, and is considering expansion of the BrightSign system to HR and corporate communications sites nationwide.

Estée Lauder Companies