Case Study: Emirates Team New Zealand achieves immersive, synchronized digital signage at the America’s Cup with BrightSign

Emirates Team New Zealand Joins Forces with BrightSign at the America’s Cup

Emirates Team New Zealand needed a high-impact, easy-to-manage AV presence for its 9,600 sq. ft. hospitality lounge at the America’s Cup, staffed largely by non-technical personnel and intended to showcase cutting-edge technology. BrightSign was selected (via AV integrator Toulouse Group) to provide the solid‑state digital signage players and management tools that would deliver reliable, simple operation throughout the months-long event.

BrightSign deployed a network of 23 BrightSign HD120 and HD1020 players to sync content across a 19‑screen Full HD video wall, feed four projectors on sail-shaped screens, and deliver six channels of audio using two players plus an EM100 expansion module. The result was a fully synchronized, easy-to-operate multimedia environment—covering 9,600 sq. ft.—that provided reliable playback and cohesive branding throughout the America’s Cup.

Emirates Team New Zealand