Case Study: Lucky Strike Lanes achieves coordinated high‑resolution art displays and easy remote content management with BrightSign

BrightSign Digital Signage Networks Strike It Lucky

Lucky Strike Lanes, an upscale bowling lounge chain, wanted a fresh way to show rotating static and video artwork throughout its venues and to update that content regularly and reliably. To meet a goal of showing each artist’s work in high-resolution for 8–12 minutes per day at multiple sites, Lucky Strike Lanes selected BrightSign media players and BrightSign Network Manager to deliver high-quality video artwork and centrally manage scheduling and playback.

ITMIS installed four BrightSign units at each of four flagship locations (16 displays total), driving large 20×12-foot HD projections, a 3D HD private-room screen and lobby plasmas, and connecting them to a central BrightSign Network Manager for remote updates and grouped rollouts (ART1, ART2, LUXE, ICON). The BrightSign solution delivered reliable 1080p playback, simple web-based content updates from any PC, coordinated promotions across North America, and exceeded client expectations—prompting plans to expand BrightSign deployments to additional Lucky Strike locations.

Lucky Strike Lanes