Case Study: Fraiche Yogurt achieves 35% sales increase with BrightSign digital menu boards

BrightSign and c3ms Help Fraiche Yogurt Serve Up Success at SFO

Fraiche, a boutique frozen yogurt and healthy-snack chain with a location in Terminal 3 at San Francisco International Airport, needed a way to stand out amid heavy competition and move from static to dynamic menu boards. The customer engaged integrator c3ms and vendor BrightSign to deploy a digital menu board solution using BrightSign HD digital signage media players.

BrightSign’s solution powered four Philips 55-inch screens with still and full-motion video content (professional imagery produced by c3ms) and content updates managed via BrightSign Network. The deployment drove a 35% sales increase at the SFO location, paid for itself within months, and has led Fraiche to plan retrofits at its other Bay Area stores.

Fraiche

Patama Gur

Co-founder and Owner