Case Study: Geneva Woods achieves 22% increase in collections and $30K+ monthly revenue with Brightree

Geneva Woods Increases Revenue and Automates Client Interactions with Brightree

Geneva Woods is a nearly 40-year-old Anchorage-based home-care pharmacy serving rural communities across the western U.S. Faced with paper-based sales orders, sparse in-house HME billing expertise and Medicare reimbursement pressures, the organization risked stalled growth and inefficient A/R management.

Partnering with Brightree, Geneva Woods implemented RCM, Patient Collections, Brightree Connect, ePurchasing and Mobile Delivery to automate workflows and gain analytics. Brightree cleaned up A/R within 30 days and automated collections and resupply, driving a 22% increase in collections, more than $30K/month in additional resupply revenue (plus about $22K/month in backend collections), roughly $4K/month saved from reduced paperwork errors, and better visibility for strategic decisions.

Geneva Woods

Tara Elliston

General Manager