Case Study: Aliste Marketing achieves streamlined project management and time savings with Brightpod

Aliste Marketing - Customer Case Study

Aliste Marketing, a Massachusetts-based marketing and social media agency led by Alicia Lauren Williams, runs a remote team of six that supports multiple clients and business divisions. As the client base and project complexity grew, work had become scattered across emails, spreadsheets and miscellaneous notes, making it difficult to track tasks, deadlines and billable time.

After a month of adopting Brightpod—creating dedicated Pods per client/division, centralizing task lists, enabling daily email updates and tracking time—the team streamlined workflows, improved manager and client visibility, and regained control of budgets and deadlines. Brightpod’s exported insights and clear completion tracking made project management easier and more reliable, and the team now reports they “can’t imagine” their process without it.

Aliste Marketing

Alicia Lauren Williams

Marketing & Social Media Specialist