Case Study: Jimmy Lion achieves 3x faster operations and rapid scaling with Brightpearl

Brightpearl’s Purpose Built Operating System Knocks Socks Off Jimmy Lion

Jimmy Lion is a fashion brand founded by NYU grads Alvaro Gomis and Felipe Cortina that sells colorful, design-led socks through ecommerce, Amazon and brick-and-mortar stores worldwide. Rapid, 100% year‑on‑year growth created operational strain—high logistics costs, time‑consuming manual data entry and a lack of unified visibility across channels—so the team needed a single, scalable platform to manage their multi‑channel, multi‑location business.

They switched to Brightpearl’s purpose‑built retail operating system, benefiting from out‑of‑the‑box integrations, a fast ~120‑day implementation with hands‑on support, and a central hub that automates warehouse workflows, accounting, CRM and inventory planning. The result: processes are now around three times faster, peak‑ready operations and accurate stock forecasting, enabling Jimmy Lion to scale more efficiently and pursue further store and online expansion with Brightpearl as a long‑term partner.

Jimmy Lion

Alvaro Gomis

Co-Founder