Case Study: The Flex Company achieves 2x faster order processing with Brightpearl

Brightpearl Helps the Flex Company Find Its Flow and Process Orders TWICE as Fast

The Flex Company, founded in 2016 to bring a disposable menstrual disc to market, grew rapidly from a small subscription business into a DTC and retail brand with placements in Target, CVS and Walgreens and a UK Shopify Plus store. That fast growth created operational complexity by 2019—order routing, inventory visibility across channels and marketplaces, and manual workflows were bottlenecks that required a reliable omnichannel platform.

Brightpearl was chosen for its automation engine, financial reporting and ability to stitch customer data across channels, integrating with Shopify Plus, Klaviyo and QuickBooks and going live in six months. The platform automated order routing and shipping upgrades, created a single source of truth across three warehouses, doubled order processing speed, improved marketplace customer insights, and freed the team to focus on continued 100% YOY growth and expansion.

The Flex Company

Aaron Alpeter

Senior Vice President of Supply Chain