Case Study: Town of Normal, IL achieves smarter energy decisions and measurable savings with Brightly Software's Energy Manager

A Brightly Software Case Study

Preview of the Town of Normal, IL Case Study

Town of Normal, IL Saves $20,000 on Facility Assessment with Capital Forecast

The Town of Normal, Illinois — a municipality serving over 50,000 residents with 30 properties (~1 million sq ft) and a 17‑person facilities staff — struggled with decentralized utility tracking and little concrete data to support budgeting or measure performance. Multiple people handled bills and departments used different processes, leaving leaders without reliable trends or benchmarks for energy decisions.

By adopting Brightly’s energy platforms (UtilityTrac initially, then Energy Manager), the town centralized utility data, added visualization, reporting, cost codes and advanced analytics to track projects, paybacks and actual versus projected savings. The result: easier cross‑department utility tracking, stronger credibility with finance (including a role in the budgeting process), measurable project outcomes, and new partnerships that support ongoing energy conservation and better decision‑making.


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Town of Normal, IL

Mark Clinch

Director of Facilities & Energy Management


Brightly Software

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