Case Study: PuroClean achieves 350 working hours saved with BrightLocal

How an industry-leading franchise business got back 350 working hours per year

PuroClean, an industry-leading franchise business, was struggling with lack of time and consistency in managing local listings across multiple offices and franchises. The team turned to BrightLocal’s Citation Builder service, looking for a more custom and results-driven approach that could handle their unique local challenges.

BrightLocal built a bespoke citation package tailored to where PuroClean’s business data was stored and circulated, publishing listings on relevant platforms. The result was easier onboarding and updates for franchise owners and offices, faster changes when franchises exited, and measurable impact including about 350 working hours saved per year, plus increased traffic to local offices and the corporate site.

Puroclean

Karen Vick

Internet Marketing Manager