Case Study: Blue Corona reduces annual citation spend by 79% with BrightLocal

How an industry-leading agency reduced their annual citation spend by 79% with BrightLocal

Blue Corona, a home services marketing agency, needed a more affordable way to manage citation building for its local clients. Their previous citation provider worked well, but the high cost made it difficult to consistently offer the service without straining client budgets.

Blue Corona switched to BrightLocal’s Citation Builder and Replacement Service to migrate 155 locations and 4,650 citations. BrightLocal made the process seamless, saving an estimated 775 hours and cutting annual citation costs by 79%, while helping Blue Corona keep rankings steady and reinvest savings into more SEO services and team growth.

Blue Corona

Rachel Tinker

SEO Team Lead