Case Study: Accelerate Marketing achieves increased leads, reviews, and revenue with BrightLocal

How a marketing agency uses reputation management to grow leads for its clients

Accelerate Marketing, a digital agency that drives qualified phone leads for SMBs, multi-location businesses and franchises, faced clients who weren’t being found in local search or were being overlooked because of poor online reputations and too few reviews. Their previous reputation system frequently broke down, caused support issues and delivered inconsistent outcomes, so Accelerate turned to BrightLocal’s Reputation Manager to centralize reputation tracking and scale review generation.

Using BrightLocal’s Reputation Manager, Accelerate built review-generation campaigns, monitored reviews and average star ratings across sites, and enabled quick responses via a client-friendly dashboard. BrightLocal let Accelerate prove ROI by tracking new reviews, local ranking gains, traffic and leads—meeting a KPI of at least a 3% month-over-month increase in phone calls—and in one eight-month engagement generated 187 reviews, lifted organic traffic by 18% and produced $81,720 in additional annual revenue.

Accelerate Marketing

Ryan Steinolfson

Chief Executive Officer