Case Study: My Social Practice doubles inbound calls with BrightLocal

How a digital marketing agency used Local Search Grid to double their clients’ inbound calls

My Social Practice, a digital marketing agency serving dental clients, needed a clearer way to show results and align its team around SEO strategy. Using BrightLocal’s Local Search Grid and reporting tools, the agency could better explain what clients had purchased and how performance was being measured.

BrightLocal helped My Social Practice streamline reporting and guide content strategy with tools like the Google Business Profile Audit, Local Search Grid, and Citation Tracker. The impact was significant: click-to-call activity from Google Maps doubled, leading to a doubling of inbound phone calls from Maps, while the team also saved time and energy and improved client understanding.

My Social Practice

Adrian Lefler

Vice President