Case Study: Lead to Conversion saves 40 hours per month and boosts client retention with BrightLocal

A BrightLocal Case Study

Preview of the Lead to Conversion Case Study

How a Digital Marketing Agency saves 40 hours per month using BrightLocal

Lead to Conversion is a full-service digital marketing agency founded in 2006 that focuses on delivering SEO and PPC results to local and national businesses across the USA. They struggled with a non‑local SEO tool and manual citation work that consumed about 10 hours per week, so they turned to BrightLocal and its local SEO services, including Citation Builder and Citation Tracker, to address these gaps.

BrightLocal implemented Citation Builder and Citation Tracker along with Google My Business reporting and Local Search Audit to give Lead to Conversion full oversight and faster management of citations, plus Local Search Rank Checker and white‑labeled reports to educate clients. As a result, BrightLocal helped the agency save 40 hours per month, improve client retention, and service 100% of their local business client base with BrightLocal tools.


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Lead to Conversion

Matthew Travers

Executive Vice President


BrightLocal

22 Case Studies