Case Study: Lookout boosts innovation and hackathon productivity with Brightidea

How Lookout Transformed Hackathons with Brightidea

Lookout faced major challenges running internal hackathons and managing a deep idea backlog with spreadsheets, which made it hard to handle permissions, track deleted ideas, find items later, and coordinate many moving parts. Using Brightidea’s hackathon and innovation management platform, Lookout sought a better way to support continuous innovation, improve collaboration, and make its events more engaging and measurable.

Brightidea streamlined idea submission, team formation, communication, and time management for Lookout, replacing manual spreadsheet work with a more efficient process. The results were significant: Lookout reported a two-fold increase in productivity, an estimated 80% time savings for administrators, and at least a 50% improvement for end users, while also helping generate a generative AI platform and strengthening cross-functional collaboration and employee engagement.

Lookout

Pritesh Kasliwal

Director of Innovation and Patents