Case Study: Teradata triples B2B leads with BrightEdge ContentIQ

Teradata triples B2B leads and boosts page-one keywords 32% with BrightEdge

Teradata faced a range of technical and content SEO issues on their website, hampering their search visibility. They partnered with BrightEdge and utilized its ContentIQ platform to diagnose and address these challenges.

Brightedge implemented a strategy focused on technical fixes and competitor content gaps, specifically expanding optimization of their cloud section. As a result, Teradata tripled their B2B leads in under five months, doubled keywords in top rank positions, and achieved a 32% increase in page one keywords.

Teradata