Case Study: Dumpsters.com achieves 38 Quick Answers and 230 page-one rankings with BrightEdge

Dumpsters.com earns 38 Quick Answers with BrightEdge

Dumpsters.com, a provider of roll-off dumpster rentals, faced the challenge of achieving top search engine rankings with a new website that had low domain authority compared to its competitors. Their goal was to rank for high-value keywords, starting with their pricing page. To tackle this, they partnered with BrightEdge and utilized its Data Cube and Keyword Reporting tools to identify strategic opportunities.

Using BrightEdge, the SEO team implemented a solution that involved displaying national average pricing in an HTML table on their page, making the content easily replicable in search results. This strategy earned them 38 Google Quick Answers and 230 page-one rankings. The solution, guided by BrightEdge, also drove 36% of all organic traffic and reduced the page's bounce rate by 52%.

Dumpsters.com