Case Study: AGA boosts SEO performance with BrightEdge

AGA moves patient GERD page to page one with BrightEdge

The American Gastroenterological Association (AGA) faced a significant loss in search engine traffic and authority following a website redesign due to faulty redirects. To address this SEO challenge, AGA engaged multiple internal teams and partnered with BrightEdge, utilizing its Data Cube and ContentIQ products to coordinate their efforts.

Using BrightEdge, AGA's teams expanded their organic reach and created targeted content, which helped them become more competitive. The solution provided measurable results, including increased rankings and a key patient page moving to the first search results page. BrightEdge also enabled AGA to identify technical issues like page load speed and effectively demonstrate the value and potential of their SEO wins through clear metrics.

AGA (American Gastroenterological Association)