Brightcove
194 Case Studies
A Brightcove Case Study
Young Hollywood, a leading producer and distributor of celebrity-driven digital media, faced the challenge of efficiently delivering a massive volume of video content to over 150 million monthly viewers while controlling storage and bandwidth costs. To address this, they turned to their long-time vendor, Brightcove, to implement its Context Aware Encoding and Dynamic Delivery features within the Brightcove Video Cloud platform.
The solution from Brightcove used machine learning to optimize video encoding, reducing the need for pre-created files and saving significant costs. The results were immediate and measurable: Young Hollywood saw a 20% storage and 17% bandwidth savings, while its OTT channel saved 23% on storage and 35% on bandwidth. These Brightcove technologies also ensured an exceptional viewer experience and provided superior analytics that drove the company's ad revenue success.