Case Study: Hevold Group achieves more qualified leads and lower costs with BrightBid

Hevold Group—Driving Success with AI-Powered Google Ads

Hevold Group, a Norwegian family-owned transport company, needed to launch its first Google Ads strategy to generate quality leads and build an online presence. They partnered with the vendor BrightBid to enter the digital advertising space from scratch and find a solution to optimize their spending.

BrightBid implemented its AI-powered platform to set up and optimize the Google Ads campaigns. The solution focused on refining audience targeting to attract relevant clicks. The results were achieved within weeks, including a 60% increase in conversions and a 76% reduction in cost per conversion, demonstrating BrightBid's ability to drive higher-quality leads with greater cost efficiency.

Hevold Group

Carl Magnus Forssell

Sales Manager